Advertising integration
Google Ads integration
Measure Google Ads against real profit — read-only campaign cost and performance, no write access.
Google Ads
Strictly read-only. We use the single Google Ads scope (adwords) for reporting only and never create, edit, or pause anything in your account.
What it covers
Google Ads data, turned into profit
Campaign Cost & Performance
Scope: adwords (read-only use)GoogleAdsService.SearchStreamReads campaign spend, impressions, clicks, CTR, conversions, and conversion value via read-only GAQL reporting queries.
- Spend & performance by campaign
- CTR, CPC, CPA, conversions
- No write operations
Profit-Based ROAS
Metric: True ROASProfitIQ Profit EngineCombines ad cost with product COGS, shipping, and returns to show true profit and real ROAS per campaign.
- True (profit) ROAS
- Profit per campaign
- Blended CAC
Automatic Daily Sync
Sync: ScheduledGoogle Ads APIKeeps your Google Ads spend and performance current in the background so your profit dashboard is always up to date.
- Background sync
- Multi-account support
- Account selection
How it works
How the connection works
Authorize
You connect your Google Ads account through the official authorization flow and approve exactly what ProfitIQ can access.
Sync, read-only
ProfitIQ reads your data on a regular schedule. Strictly read-only. We use the single Google Ads scope (adwords) for reporting only and never create, edit, or pause anything in your account.
Analyze
Your data becomes a live profit dashboard: true net profit, margins and performance across all your channels.
Data and security
Your data stays yours
Read-only by default
Strictly read-only. We use the single Google Ads scope (adwords) for reporting only and never create, edit, or pause anything in your account.
Encrypted
Data is encrypted in transit (HTTPS/TLS). Access tokens and API keys are encrypted before they are stored and never kept in plain text.
Isolated per business
Row-level security in the database means one business can never read another’s data.
No third-party sharing
Your data is never sold, rented or disclosed to outside parties. It is used only to provide your analytics.
See the security page, the privacy policy and data deletion.
FAQ
Google Ads questions
What does ProfitIQ calculate from Google Ads data?
ProfitIQ connects to the Google Ads API to import your campaign cost and performance, then combines it with your product costs and returns to show true profit and ROAS per campaign — so you optimize on real margin, not just platform ROAS.
Is the Google Ads connection read-only?
Strictly read-only. We use the single Google Ads scope (adwords) for reporting only and never create, edit, or pause anything in your account. Credentials are encrypted before they are stored, and you can disconnect at any time from Settings.
Can I use Google Ads with my other sales channels?
Yes. Every channel lands in one ledger and is costed with the same formula, so profit can be compared across them. See multichannel profit and loss.
See your real Google Ads profit
Connect Google Ads and get a fee-accurate profit dashboard alongside all your other channels.