Skip to main content

Advertising integration

Google Ads integration

Measure Google Ads against real profit — read-only campaign cost and performance, no write access.

Google Ads

AdvertisingLive

Strictly read-only. We use the single Google Ads scope (adwords) for reporting only and never create, edit, or pause anything in your account.

What it covers

Google Ads data, turned into profit

  • Campaign Cost & Performance

    Scope: adwords (read-only use)GoogleAdsService.SearchStream

    Reads campaign spend, impressions, clicks, CTR, conversions, and conversion value via read-only GAQL reporting queries.

    • Spend & performance by campaign
    • CTR, CPC, CPA, conversions
    • No write operations
  • Profit-Based ROAS

    Metric: True ROASProfitIQ Profit Engine

    Combines ad cost with product COGS, shipping, and returns to show true profit and real ROAS per campaign.

    • True (profit) ROAS
    • Profit per campaign
    • Blended CAC
  • Automatic Daily Sync

    Sync: ScheduledGoogle Ads API

    Keeps your Google Ads spend and performance current in the background so your profit dashboard is always up to date.

    • Background sync
    • Multi-account support
    • Account selection

How it works

How the connection works

  1. Authorize

    You connect your Google Ads account through the official authorization flow and approve exactly what ProfitIQ can access.

  2. Sync, read-only

    ProfitIQ reads your data on a regular schedule. Strictly read-only. We use the single Google Ads scope (adwords) for reporting only and never create, edit, or pause anything in your account.

  3. Analyze

    Your data becomes a live profit dashboard: true net profit, margins and performance across all your channels.

Data and security

Your data stays yours

Read-only by default

Strictly read-only. We use the single Google Ads scope (adwords) for reporting only and never create, edit, or pause anything in your account.

Encrypted

Data is encrypted in transit (HTTPS/TLS). Access tokens and API keys are encrypted before they are stored and never kept in plain text.

Isolated per business

Row-level security in the database means one business can never read another’s data.

No third-party sharing

Your data is never sold, rented or disclosed to outside parties. It is used only to provide your analytics.

See the security page, the privacy policy and data deletion.

FAQ

Google Ads questions

What does ProfitIQ calculate from Google Ads data?

ProfitIQ connects to the Google Ads API to import your campaign cost and performance, then combines it with your product costs and returns to show true profit and ROAS per campaign — so you optimize on real margin, not just platform ROAS.

Is the Google Ads connection read-only?

Strictly read-only. We use the single Google Ads scope (adwords) for reporting only and never create, edit, or pause anything in your account. Credentials are encrypted before they are stored, and you can disconnect at any time from Settings.

Can I use Google Ads with my other sales channels?

Yes. Every channel lands in one ledger and is costed with the same formula, so profit can be compared across them. See multichannel profit and loss.

See every integration

See your real Google Ads profit

Connect Google Ads and get a fee-accurate profit dashboard alongside all your other channels.