What ProfitIQ does for Meta Ads sellers
ProfitIQ connects to the Meta Marketing API to import your Facebook and Instagram campaign spend and performance, then measures it against your real profit (after product cost, shipping, and returns) so you scale what is genuinely profitable.
Campaign Spend & Performance
Reads campaign spend, impressions, clicks, and purchase conversions across your selected ad accounts.
- Spend & performance by campaign
- Impressions, clicks, conversions
- Multi-account support
Profit-Based ROAS
Combines ad spend with COGS, shipping, and returns to reveal true profit and real ROAS per campaign.
- True (profit) ROAS
- Profit per campaign
- Blended CAC
Merchant-Approved Actions
When you choose to, ProfitIQ can adjust budgets or pause/resume your own campaigns — every action is initiated and confirmed by you.
- Budget adjustments
- Pause / resume
- Explicit confirmation only
How the connection works
Authorize
You connect your Meta Ads account through the official authorization flow and approve exactly what ProfitIQ can access.
Sync (read-only)
ProfitIQ reads your data on a regular schedule. Read-only reporting via the Meta Marketing API (ads_read). Optional campaign actions are performed only when you explicitly confirm them.
Analyze
Your data becomes a live profit dashboard — true net profit, margins, and performance across all your channels.
Data, security & privacy
Read-only by default
Read-only reporting via the Meta Marketing API (ads_read). Optional campaign actions are performed only when you explicitly confirm them.
Encrypted end to end
Data is encrypted in transit (HTTPS/TLS) and at rest (AES-256). OAuth tokens and API keys are never stored in plain text.
Isolated per account
A multi-tenant architecture with database Row-Level Security ensures one account can never access another’s data.
No third-party sharing
We do not sell, rent, license, or disclose your data to any outside party. It is used solely to provide your analytics.
See our Privacy Policy and Data Deletion pages for how we handle and retain data.
See your real Meta Ads profit
Connect Meta Ads and get a real-time, fee-accurate profit dashboard alongside all your other channels.
Get started free